TRACK ATLAS vs Analyzify

TRACK ATLAS and Analyzify compared for Shopify: price, server-side destinations, GA4, attribution models and setup.

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Short answer: Analyzify suits stores built around GA4 and Google Tag Manager, from $145 per month for 5,000 orders with no free trial. TRACK ATLAS suits stores whose ads run on Meta, Google Ads and Pinterest, from $49 per month for 500 orders with a 14-day trial, and reports attribution with ad spend and profit in its own dashboard.

At a glance

TRACK ATLASAnalyzify
Price$49, $149 or $249 per month for 500, 3,000 or 7,000 ordersStandard $145, $175 or $225 per month for 5,000, 10,000 or 20,000 orders; Plus from $275 for 50,000; yearly saves 25%
One-time costsNoneImplementation $295 on monthly plans (included yearly)
Server-side destinationsMeta (Conversions API and pixel), Google Ads, Pinterest (Conversions API and tag)GA4, Meta and TikTok server-side; Google Ads, Microsoft Ads, Pinterest and Snapchat through its pixel
AttributionLast click (non-direct) and first click, by campaign, ad set and adFirst click, last non-direct click, last click, any click
Store platformsShopify; CartCore Checkout; other stores through a server-to-server events API; WooCommerce and Funnelish coming soonShopify only, including headless
Free trial14 daysNone

Which to choose

  • Choose Analyzify if GA4 is your main report and you want Google Tag Manager containers and implementation help.
  • Choose TRACK ATLAS for Meta, Google Ads and Pinterest with attribution, spend and profit in one place at a lower entry price.

Questions

Does Analyzify have a free trial?

No. Analyzify states it does not offer a traditional free trial. TRACK ATLAS has a 14-day free trial.

Which is better for GA4?

Analyzify. It sends purchases server-side to GA4 and builds GA4 and Google Tag Manager setups. TRACK ATLAS does not send to GA4.

SOURCES

  1. Analyzify pricing
  2. Analyzify on the Shopify App Store
  3. TRACK ATLAS pricing
  4. TRACK ATLAS product overview

Try TRACK ATLAS free for 14 days.

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TRACK ATLAS vs Analyzify