Best profit tracking apps for Shopify in 2026
Shopify profit tracking apps compared on price, order limits, which costs they track and whether they also handle attribution. Prices checked October 2026.
Short answer: for profit alone, TrueProfit (from $35 per month for 300 orders), BeProfit (from $49 for 450) and Lifetimely (free to 50 orders, then from $49 for 500, with LTV) are the main options. For profit together with server-side tracking and attribution, TRACK ATLAS (from $49 for 500 orders). For a full analytics suite, Triple Whale and Polar Analytics. We make TRACK ATLAS; prices were read from each vendor's page or Shopify App Store listing on 6 October 2026.
The comparison
| App | Starting price | Scales on | Also does |
|---|---|---|---|
| TRACK ATLAS | $49/mo, 500 orders | Orders | Server-side tracking to Meta, Google Ads and Pinterest; attribution by campaign and ad |
| TrueProfit | $35/mo, 300 orders, then per extra order | Orders | Ad spend sync from many platforms; attribution on Enterprise |
| BeProfit | $49/mo, 450 orders | Orders | UTM attribution on Ultimate; Amazon and WooCommerce |
| Lifetimely | Free to 50 orders; $49/mo for 500 | Orders | Lifetime value and cohorts |
| Triple Whale | Free; Foundation $219/mo | GMV and package | Attribution suite, AI agent |
| Polar Analytics | From $750/mo | Online GMV | Data warehouse, multi-touch attribution |
What a profit number should include
- Product costs, reversed when an order is refunded.
- Payment fees, from Shopify where it reports them and from your gateway rates otherwise.
- Shipping and handling you pay, not just what the customer paid.
- Ad spend from every platform, in the store's currency.
- Other costs such as apps and salaries, spread over the days they cover.
TRACK ATLAS in one paragraph
TRACK ATLAS shows net profit, margin, ROAS, MER, POAS and CPA for a Shopify store, using Shopify's cost per item, payment fees, shipping rules, handling, other costs and ad spend from Meta and Google Ads. The same plan includes server-side conversion tracking and attribution. Plans start at $49 per month for 500 orders with a 14-day free trial.
Questions
What does a profit tracking app add to Shopify reports?
Shopify reports sales. A profit app subtracts product costs, payment fees, shipping, other expenses and ad spend from those sales, so you see net profit by day.
Which app also tracks conversions for ads?
Of these, TRACK ATLAS sends conversions server-side to Meta, Google Ads and Pinterest as well as reporting profit. Triple Whale sends signal to ad platforms on paid plans.
Where do product costs come from?
Usually from Shopify's cost per item field. Most apps also let you set costs by hand or as a percentage for products without one.
SOURCES
Try TRACK ATLAS free for 14 days.
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